YOUR STORIES,
OUR INNOVATION.
WE'LL BRING YOUR STORY MEDIA TO LIFE.
LICENSE OUR TECHNOLOGIES.
ENGAGE OUR CREATIVE SERVICES.
ACHIEVE THE GREATEST IMPACT POSSIBLE.
01 about us
We are passionate web, app, game and streaming solution experts with 25+ years of experience working in the tech startup, video game, digital marketing and film industries. We excel at bringing stories and entertainment to life in high-impact and innovative digital spaces.
We'll draw from decades of tech and industry development experience with our diverse range of clients, industry awards, local/international associations and partnerships to achieve the greatest impact possible. We'll use the latest and most innovative and data-driven tech whilst engaging stakeholders and target audiences throughout your project's life cycle.
Our unique blend of creative ideas and future-facing technologies will make your stories resonate whilst creatively showcasing your distinctive brand/personality.
02 OUR PORTFOLIO
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03 our EXPERIENCE
TIMELINE
2019 +
APP CONNECTIONS
2019 – 2020
Mobile and TV App Development
Strategy, design and development for responsive Android, iOS mobile and TV video streaming apps.
NON-STOCK
Strategy & Technology Development
eCommerce streaming technologies for Non-Stock an on-demand cinematic stock solution aimed at directors, production companies, agencies & cinephiles.
2011+
BEAMAFILM
2011 – 2012
Technology & Business Development
Beamafilm is a leading Australasian streaming service for libraries and consumers with a curated collection of over 1000 award-winning docs, indie features, and TV series. With Beamafilm, cinephiles can binge-watch award-winning TV series and movies for FREE with a participating library card or on a 30-day trial while filmmakers still get paid. PPi licenses its technology products to Beamafilm including its movie streaming platform, mobile/TV apps and statistics dashboard and it also oversees customisation of these products for Beamafilm on an ongoing basis. PPi has been instrumental in the funding, creative, technology & business development strategies for Beamafilm since its conception and continues to evolve its technologies, service offerings and content acquisition focus in line with Beamafilm's expansion strategies.
DIGITAL BUSINESS DIRECTIONS
Digital Advertising Strategies
Launching strategic digital products and increasing customer engagement across online touchpoints including web, eDM, digital video, SEO & SEM for clients such as Bullseye & Blackmores.
2009
HOTHOUSE
2004 – 2006
Toyota Australia Website Relaunch - Hothouse
Redeveloping the Toyota Australia website, Australia's largest website at the time, involved working with Hothouse and Toyota's advertising agencies. The online redevelopment project transformed toyota.com.au from what had essentially been an online brochure into a compelling interactive buying tool for building, customising, pricing and booking a Toyota test-drive online whilst incorporating Toyota's latest brand messaging.
MASSIVE INCORPORATED
APAC Business Development HQ
Massive Incorporated, an advertising software & services company based in NYC, pioneered technologies for dynamically hosting in-game advertisements within online video games. PPi headed Massive Inc's APAC operations from Sydney regularly travelling across Australia, South Korea; Japan & China to enhance industry, agency & publisher relations. Working closely with the largest online & massively multiplayer gaming services in Asia and the USA such as NCsoft, Xbox, Ubisoft & Vivendi, Massive Inc. was acquired by Microsoft in May 2006 for an undisclosed sum between $200 - $400 million.
2001 – 2004
SEARCH MARKETING SERVICES
2000 – 2020
Search Engine Marketing and Optimisation
Audience expansion services for various clients and pharmaceutical companies via a suite of paid search marketing service offerings including management of thousands of keyword and content-based campaigns across major international paid search engines, including paid inclusion and pay-for-placement.
INDUSTRY DEVELOPMENT
Industry Growth and Development
Working across Australia/NZ, Asia, USA, Europe & the Middle East, PPi’s industry contributions span the jury of the United Nations World Summit Awards (WSIS) in Dubai & Geneva, WSIS+10 at UNESCO Paris & the UK Trade & Investment & Australian Interactive Media Industry Awards in Sydney.
1994 – 2004
NEW MEDIA PIONEERING
Australian Interactive Media Industry Association - CEO
Massive Interactive - Co-founder, Director, EP & MD
Terabyte and TeraMedia - EP & GM
PPi director Louise van Rooyen's work from 1993 -1999 and beyond features in NFSA's 'Pioneers of New Media' Oral History series. In the early 90's she worked as EP/GM at Terabyte launching a multi-award-winning suite of interactive edutainment CD-ROMs that garnered a string of Digital Hollywood Awards. In 1996 she co-founded and led Massive Interactive to become Australia's most highly-awarded digital services company eventually acquired in 2018 by Deltatre a global provider of sports-media technology and services. Following the dot com crash, she became the CEO of the Australian Interactive Media Industry Association (AIMIA), Australia's peak body for interactive media, and she was instrumental in reshaping the challenged industry association, its 10th annual industry awards and updating its constitution. Her 1.75-hour video interview for the Australian National Film and Sound Archive's 'Pioneers of New Media' Oral History Biography Series was deposited into the Australian National Film and Sound Archives in 2017.
ask us about
END-TO-END OR SPECIALISED SERVICES:
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Story media creation, video editing & encoding
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Custom-built streaming platforms & dev ops
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Custom analytics & admin dashboards
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Responsive web, mobile & TV apps
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Digital learning experiences
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Acquisition & distribution
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Branding & social media
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Digital assets creation
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UX & UI development